Cutting Out the BS, Limiting Membership, Kickin Butt- The Fort NYC- Episode 49

For Episode 49, I am in New York City, down some stairs and through “the catacombs” at The Fort (Fortitude Strength Club) for a tour with owner Dan Trink.

Thanks to MariGold Bars for sponsoring Strength Coach TV. Grass Fed Protein, Gluten Free, Organic Ingredients, Non GMO, No Preservatives (you actually have to keep them in the fridge!) and they taste amazing! No lie, these bars are good.

Anthony talks to Dan about:
** Location
** Limiting Membership
** Demographics
** Being below street level in NYC

Dan gives him a tour of the facility and goes over some facility design topics including making the most of limited space, storage, and equipment selection.

Anthony sits down with Dan after the tour for a chat, going over:
** Marketing- spending $0
** Referrals from Fit Pros
** Competing in a dense market
** Thoughts of Expansion
** Online training
** Different Revenue streams
**much more


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